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October 4, 2024 | Blog

Why Your 2025 Benefits Package Needs an Employee Assistance Program (EAP) That Drives Engagement – Keys to Boosting Mental Health, Productivity, and Retention

By Zach Schmit, Pn1, NASM-CPT

A lady giving presentation in a meeting

In today’s fast-paced and ever-evolving corporate landscape, employee well-being is no longer a “nice-to-have.” It’s a fundamental component of a thriving, productive, and sustainable business. As we approach 2025, companies are facing increased pressure to offer much more than just competitive salaries and traditional benefits. Employees now expect a holistic approach to their well-being, and at the heart of that is mental health support through a high-quality, comprehensive Employee Assistance Program (EAP).

Why Having a Robust EAP is Non-Negotiable for 2025

The conversation around mental health in the workplace has shifted dramatically in recent years. What was once a taboo subject is now a critical focal point for companies that want to retain top talent and foster a healthy work environment. Going into 2025, the need for a robust EAP cannot be overstated.

Here’s why:

  • The Mental Health Crisis is Real: The statistics are staggering. According to Johns Hopkins, over 26% of adults in the U.S. experience some form of mental illness each year. The COVID-19 pandemic exacerbated mental health issues beyond what we ever could have imagined, leaving many employees struggling with anxiety, depression, burnout, and stress. Organizations that continue to fail to recognize this growing crisis risk alienating their workforce and losing productivity.
  • Productivity and Well-Being Are Linked: Studies have shown that when employees feel supported in their mental health, they are more engaged, focused, and productive. An employee who has access to quality mental health resources and counseling through an EAP is more likely to feel valued and less likely to experience burnout. In fact, mental health support has been proven to reduce absenteeism, presenteeism (being physically present but mentally absent), and turnover rates.

Mental Health and Business Success Go Hand-in-Hand

Mental health isn’t just a personal issue for employees; it’s a business issue. The fastest-growing companies understand this and are prioritizing employee wellness across the board. Employees who are emotionally healthy and resilient perform better, collaborate more effectively, and contribute to a positive workplace culture. Businesses that overlook mental health are not just failing their employees—they’re also undermining their long-term success.

Here’s how a strong EAP benefits the business:

  1. Higher Productivity: An EAP that offers timely and comprehensive mental health support enables employees to address their personal struggles before they affect job performance. When employees can speak to a licensed therapist, counselor, or life coach, they return to work more focused and refreshed, which directly impacts productivity.
  2. Reduced Turnover and Absenteeism: Employees who feel supported in their mental health are far more likely to remain loyal to the organization. Retention is a key issue, especially as more people seek jobs that value work-life balance and holistic well-being. By providing access to quality mental health care, companies create an environment where employees are more likely to stay long-term.
  3. Improved Talent Acquisition: High-performing talent looks for more than just compensation when evaluating job offers. Benefits packages that prioritize mental health and overall well-being are a significant draw. In a competitive hiring market, offering a comprehensive EAP can be a deciding factor for top candidates. The best and brightest want to work for companies that care about their people—not just their profit alone.

Retaining Your Best People: Why EAPs Are Critical for Long-Term Success

Human resources professionals know the cost of high turnover. Recruiting, training, and onboarding new employees is expensive. Moreover, losing key team members can disrupt operations, reduce team morale, and strain resources. Retaining top talent isn’t just about paying well; it’s about creating an environment where employees feel valued, supported, and able to thrive.

A quality EAP plays a crucial role in retention:

  • Addressing Employee Burnout: Burnout is one of the top reasons employees leave their jobs. A well-structured EAP that includes regular mental health check-ins, wellness workshops, and access to professional counseling can mitigate burnout and keep employees engaged.
  • Fostering a Healthy Work Culture: When employees see that their company is investing in their mental well-being, it creates a positive feedback loop. Workers are more likely to be loyal and to recommend their workplace to others, thereby strengthening both culture and reputation.

The Lifestyle EAP: Helping Employees Become Their Best Selves

The most successful companies are advocating for ways their employees can become the best versions of themselves. Covenant Workplace Solutions’ Lifestyle EAP is an example of how an innovative, high-touch approach to employee wellness can make a measurable difference.

With both low-touch and high-touch offerings, the Lifestyle EAP goes beyond just offering “check-the-box” mental health services. It’s about creating a seamless, accessible system that empowers employees to seek support when they need it most. Virtual and in-person counseling services ensure that no employee is left behind, no matter where they work or what their needs are.

Don’t Overlook Your EAP

As we approach benefits season for 2025, it’s imperative for companies to carefully evaluate their EAP offerings. For too long, EAPs have been treated as an afterthought—often bundled with disability programs or other benefits that go unnoticed and underutilized. But in the modern workplace, this approach sends the wrong message.

If you’re offering an EAP that no one hears about or uses, what does that say about your commitment to your employees’ well-being? If mental health is important to your organization—and it should be—then your EAP should reflect that. An EAP should be a core benefit, not an afterthought, integrated into the very fabric of your company’s wellness strategy.

What Human Resource Leaders Should Demand from Their EAP

HR professionals are the backbone of employee welfare. They deserve an EAP that not only supports their workforce but also makes their day-to-day operations easier, not harder. A poorly run or underutilized EAP is a burden on HR, while a well-executed EAP becomes a valuable resource that can help HR professionals manage everything from crisis intervention to long-term wellness planning.

Here’s what HR leaders should look for:

  • Accessibility: The EAP must be easy for employees (and their families) to access. Whether it’s virtual counseling, in-person sessions, or a mix of both, the program must cater to the diverse needs of a modern workforce.
  • Comprehensive Services: A great EAP goes beyond crisis intervention. It should include preventive services, such as financial counseling, legal resources, nutrition or fitness programs, stress management, and life coaching, allowing employees to address various aspects of their lives proactively.
  • Tailored Support: No two employees are the same, and neither are their mental health needs. A flexible EAP can tailor its offerings to support employees from different backgrounds, industries, and life stages.
  • Effective Communication: An EAP is only as effective as its visibility. HR leaders must partner with their EAP providers to promote the program regularly, ensuring that employees know what’s available to them and how to access it.

Virtual vs. In-Person EAP: Finding the Right Balance

One of the major lessons we’ve learned in the last few years is the importance of flexibility. Employees expect options—whether it’s working from home, having hybrid schedules, or accessing services virtually. A strong EAP recognizes this need for flexibility and offers both virtual and in-person support.

Virtual counseling is particularly essential for remote workers, those looking to be seen quickly, or those who may feel more comfortable seeking help from the privacy of their home. In-person sessions, on the other hand, provide a personal touch that can be an important preference to some.

An EAP that balances these offerings ensures that no employee is left without the support they need, no matter where they are or what their circumstances may be.

Don’t Sign Off on Your 2025 Healthcare Plans Without a Strong EAP

As companies finalize their 2025 healthcare and benefits packages, now is the time to critically assess your EAP. Are you offering a program that truly supports your employees’ mental health and overall well-being? Or is it an underutilized afterthought bundled with other benefits?

A comprehensive, innovative EAP can make a world of difference in the lives of your employees, and in turn, it will positively impact your business. From increased productivity to improved retention and a more engaged workforce, the benefits are undeniable.

In 2025, companies cannot afford to overlook the importance of a strong EAP. Remember, it’s not just a perk—it’s a necessity.

Make sure you’re heading into the new year with a partner who understands the importance of employee wellness and is equipped to help you implement and facilitate an EAP that will make a real difference. Covenant Workplace Solutions’ Lifestyle EAP is leading the way in providing the kind of holistic, tailored mental health support that today’s workforce needs. You deserve it.